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What happens when an agency refuses to pitch, challenges the gospel of growth, and says “no” more often than “yes”? Old Testament Volume 1 presents a bold and unfiltered voice from inside the agency world, sharing the beliefs, battles, and breakthroughs that shaped one of the industry’s most unconventional approaches to brand strategy.
Drawn from a series of widely read LinkedIn posts that sparked over two million impressions, this first volume captures the foundational thinking behind a model built on credibility, creativity, and commercial impact. From gaining C-suite trust and dismantling the pitch process to rejecting tired agency tropes and obsessing over client outcomes, these writings are both a call to arms and a guide for those who dare to do things differently.
Whether you’re building a brand, running an agency, or questioning the status quo, Old Testament Volume 1 is a manifesto for strategic clarity, creative courage, and doing the hard work that really moves the needle.
Never. Stand. Still.
What happens when an agency refuses to pitch, challenges the gospel of growth, and says “no” more often than “yes”? Old Testament Volume 1 presents a bold and unfiltered voice from inside the agency world, sharing the beliefs, battles, and breakthroughs that shaped one of the industry’s most unconventional approaches to brand strategy.
Drawn from a series of widely read LinkedIn posts that sparked over two million impressions, this first volume captures the foundational thinking behind a model built on credibility, creativity, and commercial impact. From gaining C-suite trust and dismantling the pitch process to rejecting tired agency tropes and obsessing over client outcomes, these writings are both a call to arms and a guide for those who dare to do things differently.
Whether you’re building a brand, running an agency, or questioning the status quo, Old Testament Volume 1 is a manifesto for strategic clarity, creative courage, and doing the hard work that really moves the needle.
Never. Stand. Still.